- loyalty scheme
- /'lɔɪəlti ski:m/ nouna scheme to keep the business of existing customers, e.g. by special discounts for loyalty card holders
Marketing dictionary in english. 2015.
loyalty scheme
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Loyalty program — – Loyalty programs are structured marketing efforts that reward, and therefore encourage, loyal buying behavior behavior which is potentially beneficial to the firm.[1] Various loyalty cards In marketing generally and in retailing more… … Wikipedia
loyalty — noun ADJECTIVE ▪ absolute, complete, total, undivided, undying, unswerving, unwavering ▪ He showed unswerving loyalty to his friends. ▪ … Collocations dictionary
Nectar loyalty card — Nectar is a loyalty card scheme in the United Kingdom comprising partner companies including the supermarket chain Sainsbury s, American Express, and BP. A separate Nectar program operates in Italy. Nectar was launched in 2002 by Loyalty… … Wikipedia
GAME Loyalty Card — Infobox Voucher name=GAME Rewards imagecaption=GAME Reward Card [ [http://www.game.co.uk/RewardProgram/ Reward Program at GAME.co.uk ] ] operator=GAME Group Plc. for=Personal; Redemption against Stock collectedby=Spending Instore… … Wikipedia
customer loyalty — ➔ loyalty * * * customer loyalty UK US noun [U] COMMERCE, MARKETING ► the fact of a customer buying products or services from the same company over a long period of time: »If you consistently meet or exceed customer expectations, you will develop … Financial and business terms
Payback (loyalty card) — Payback is a loyalty card scheme launched in 2000 by Metro AG in Germany [cite web | url = http://www.metrogroup.de/servlet/PB/menu/1000176 l2 ePRJ METRODE MAINPAGE/index checked.html | title = One Card With Double Advantage | accessdate=2008 08… … Wikipedia
Sainsbury's — Infobox Company company name = J Sainsbury plc company company type = Public (lse|SBRY) foundation = 1869 location = Holborn Circus, London, England key people = Justin King, CEO Philip Hampton, Chairman industry = Retail (Grocery) products =… … Wikipedia
FlyBuys (Australia) — FlyBuys is a prominent Australian loyalty program operated by Loyalty Pacific, a joint venture of Wesfarmers and National Australia Bank.About 2.9 million Australian households [cite newspaper|publisher=Australian Financial Review|title=FlyBuys… … Wikipedia
Bhs — Infobox Company company name = Bhs Limited company company type = Private (Ltd) company slogan = Modern Living, Made Easy foundation = Brixton, London (1928) location = Marylebone Road, London, UK key people = Philip Green (Managing Director)… … Wikipedia
Plants Plus — is an Australian marketing and buying group operated on behalf of independently owned garden centres. Each member nursery pays an annual fee for membership. In return, they trade under the Plants Plus banner, sell Plants Plus branded garden… … Wikipedia
